About

Everyday Luxury had to begin somewhere

Brand story

SOLÉE was founded by two sisters with a shared vision: to create a label that blends effortless elegance with a playful, unexpected touch.
Rooted in Lebanon and inspired by the energy of the Mediterranean, SOLÉE offers pieces that empower women to feel confident and versatile — whether on the coast, in the city, or into the evening. From intricate embroidery to glowin-the-dark details, each piece carries a signature balance of whimsy and sophistication.

Brand Goal

What began as swimwear is now unfolding into a broader universe — with denim sets, body-wear, and accessories redefining the SOLÉE woman’s wardrobe. More than a label, SOLÉE is a concept-driven brand built on identity, versatility, and global vision. Each new chapter reveals a fresh dimension of the SOLÉE world, inviting our community to grow with us.
2010

Innove Couture marked its inception with the opening of its inaugural boutique at Centrall Centre, a distinguished shopping mall located in New York.

2014

Opening our doors to more and more clients, we go national with Innove Couture boutiques across New York. 

2018

Innove Couture around the world — we launch international shipping, opening to markets outside of the United States of America. 

Brand DNA

At the heart of SOLÈE is the idea of duality: day-to-night, bold yet refined, playful yet elevated.
Each piece carries a distinct motif-driven identity that ties into larger themes and storytelling chapters. Rather than being tied to seasonal collections, Solè builds timeless capsules that are guided by concepts and moods, giving the brand freedom to remain fresh, experimental, and relevant.

Collection Overview

Inspiration: Our debut collection is inspired by the vibrant Mediterranean, blending playful fruit motifs with whimsical sea creatures. Each piece is designed to feel versatile, confident, and timeless — perfect for beach, city, or evening wear.
Color Palette:
Core: Black, White
Accents: Bright colorful embroidery
Glow-in-the-dark thread adds a subtle, magical touch for evening looks
Materials & Details:
High-quality stretch fabrics for comfort and movement Mesh accents in cover-ups for a modern, airy feel
Adjustable details on cover-ups for a personalized fit
Key Pieces:
  • 3 One-piece bikinis (2 black, 1 white)
  • 3 Two-piece bikinis (2 black, 1 white)
  • 3 Cover-up sets (skirt + bandeau, palazzo + bolero, wrap skirt + bandana top)